It’s Not All About Results




The way I work all my businesses is as follows

If I can’t fly then I run

If I can’t run then I walk

If I can’t walk then I crawl

But whatever I do,

I keep moving forward.

What baby steps are you going to take this week to move your life and business forward?

When you work with your clients, what baby steps can you coach them on so they can keep moving forward?

The biggest lesson I have learned in the fitness/coaching industry with clients is that…

If they get results too fast, they won’t keep them.

If results take too long they lose motivation.

So here’s the thing…

“It’s Not All About Results”

“It’s About Continually Progressing Your Clients Forward Towards The Result At A Pace They Can Handle”

Progress is what drives motivation and retention. Focus on progress, not the results itself

What’s your biggest lesson from being a coach so far in your career?


About the author, Andrew Wallis

From two decades in the corporate world to finding my freedom in fitness, I'm known as Braveheart—a Personal Trainer turned marketing maestro for Fitness Professionals. I'm all about unlocking potential and empowering Fit Pros to grow their businesses. 'Finding Your Freedom' isn't just a mantra; it's a collective journey I embark upon with my clients.

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